33/250 Because a sale is really a negotiation

Negotiation and sales are separate sides of the same coin. Stay with me, I’ll give you the context for that statement. Lately I’ve been studying the art of negotiation. In the past month or so, I’ve read Chris Voss’s work Never Split the Difference and have gotten almost halfway through Jim Camp’s lost tapes. Many of the fine points of the art are deceptively difficult to make yourself do, and I am the first to admit that I am a long way from being close to getting them into place.

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