16/260 The last week of holidays

The not-work that is work too.

Isn’t it amazing to get out of your own way?

Now, caveat: I’m still on holidays. So in terms of the business side of the Pixie, not much has been going on.

Well, I say ‘not much’, when really I mean that I’ve been working a few hours every day on things like:

  • year strategy

  • sales campaigns

  • new publishing activity

  • planning the itinerary for my Melbourne + Greater Victoria trip this month (want to catch up? Reply and let me know - I’ll add you to my schedule!)

  • getting the books in order

… and all the rest of the big, fun, getting-ready-to-rock kinds of things.

The beautiful thing about having a single goal is that the effort to achieve it feels way less stressful. This week I started building the habit of doing one sales letter every single day, and pairing it with one publication every single day.

The product for the year is case studies (seriously, I love them, and they do incredible things for businesses); and the theme for this year is publishing.

If you can’t see the relationship between a case study and publishing, you need to read this article I published earlier in the week.

And the fun thing? Rocking the Queen Pixie persona. If you’ve been a fan of the Pixie for a while, you’ll notice the difference. It’s a confident, no-bullshit, take-it-or-leave-it kind of voice. Partly because I am not putting up with any more people who aren’t into it, don’t pay, avoid the work (etc). And partly because great brands don’t ask for permission. They just are.

How’s the beginning of your year kicking along?

Leticia Mooney
Queen Pixie at brutalpixie.com

PS. I am serious about what I said about Victoria. From 28 Jan - 8 Feb I’m doing a roadtrip from Melbourne to Adelaide, hitting Melbourne, Castlemaine, Bendigo, St Arnaud, Donald, Horsham, Stawell, Ararat, Mortlake, Warrnambool, Port Fairy, Hamilton, and Mt Gambier. So if you want to connect - or know someone (or a business) who really should (or who could really use a case study) - please reply right now and let me know.